How volusion can help you create a successful eCommerce business

create successfull ecommerce business using volusion
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An eCommerce business faces many challenges from the beginning in terms of launching the store, operations and marketing. Setting up an online store involves much preparation and engagement. Listed below are steps you can follow before you start your eCommerce business:

  • Develop a business plan
  • Find the right products to sell
  • Have a strategy for sourcing products
  • Create a unique business name and logo
  • Register your company
  • Learn about SEO
  • Choose the right platform for your business

Your website is the first opportunity for shoppers to judge you and your business capabilities. Customer interactions and business transactions take place at this point; make sure the first impression is the best one!

You can't just pile up product images, prices, and descriptions on a website and expect it to sell. There is a high probability that it won't. You must create an attractive and responsive website using the right eCommerce tools.

Volusion is the perfect solution for starting an eCommerce business, driving its growth, and making it successful. By the end of this article, you shall have complete information about Volusion. Though it is not a tough nut to crack, you may outsource your Volusion product data entry services with Intellect outsource and generate more traffic on your website.

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What is Volusion eCommerce?

Volusion is a leading eCommerce platform designed to create and manage your online store. You can create your website, customise it, integrate it with your existing system, manage inventory, optimise your search engine rankings, process payments, and more to make it easier for you to have a successful eCommerce business. You can deploy it on-premise or on the cloud. It's compatible with all kinds of operating systems and devices, and it's user-friendly (no coding or IT skills necessary).

The Volusion platform caters to many industries, including apparel, beauty, jewellery, health, food and beverage, electronics, automotive, and many more. With Volusion, you can sell anything online. According to the reports, shoppers have already spent over $26 billion on volusion eCommerce websites.

Why Choose Volusion eCommerce?

Whether your store is a startup or an established business, volusion eCommerce development has the resources you need to create and deploy a successful eCommerce business. Their team of developers, designers, marketers, and technical support experts. Their experience and expertise facilitate the development of a great platform with relevant updates when required.

  • Volusion has helped 250,000 entrepreneurs worldwide build better stores since 1999
  • They specialise in building fast, flexible, and reliable digital commerce systems.
  • As a digital commerce company, they help small businesses to quickly and efficiently gain awareness, drive revenue, and manage all aspects of digital commerce.
  • They accomplish this through the culture of adaptability, collaboration, effectiveness, humbleness, and transparency they cultivate within their team. Volusion reviews are worth reading if you wish to know what their users have to say.

Affordable Plans

For a platform that provides the base for your online business, minimal charges are obligatory. Volusion has four convenient price plans:

  • the $35 per Month Personal plan,
  • the $79 per Month Professional plan,
  • the $299 per Month Business plan, and
  • the Prime Custom plan.

These prices reflect the monthly subscription – you save 10% on all plans if you choose to pay annually instead. The Prime custom plan gives you multiple add-on features and makes your job easy.

Once your online store starts selling well, you may be more occupied with operational challenges and strategies to expand your business. Choosing a support team for your eCommerce business is crucial. Read more about how virtual assistants can help you with your online store needs here: Benefits of eCommerce virtual assistants

Readymade Template

Make your volusion store design stand out with hundreds of beautiful eCommerce templates. It's important to pay as much attention to this part of the design as you do to your product or service. Users will notice and respond to whether your website is designed well to create a good shopping experience. You can also customise Volusion templates to make them responsive to any device your shoppers use.

Easy Integration

With Volusion's integrations, you can expand your online store's capabilities. Volusion's in-built features also integrate with third-party applications such as CRMs, accounting software, shipping and payment processing providers, live chat tools, and order management platforms. With these additional functionalities, you can streamline your business operations and increase your growth potential.

Volusion Pricing

Volusion is an eCommerce platform with affordable pricing plans. Each of its four subscription plans ranges from $31.50 monthly (when paid annually) to a bespoke package priced according to your gross merchandise volume. Customers can get online support and security features with all subscription plans. Moreover, if satisfied, you can try the platform for 14 days for free before committing to a paid plan.

SEO Services

SEO is crucial to building a website that ranks well on Google. Visibility on the digital shelf is extremely important as it is the first step towards conversion. In addition to managing metadata and optimising your content, Volusion lets you edit your robots.txt file and manage your SEO strategy. Free SEO audits are also available from Volusion to determine what needs to change on your URL, design, meta tags, and more.

Apart from the services that the platform offers, your eCommerce website needs insights like competitor analysis, page optimisation and audits for better lead generation.

Let the experts manage the SEO while you take care of what matters the most.

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Better Inventory Management

Volusion has the best built-in inventory management features. Here are a few features:

  • Syncs inventory availability between Volusion's web store and offline inventory.
  • Streamlines order fulfilment and customer service management by consolidating orders from all channels.
  • It logs information about orders, inventory, products, warehouses, credits, customer service, reporting, history, notes, alerts & activity management throughout the system.

Better Tracking

With Volusion order tracking, you can communicate the order status to your customers at any time and monitor all online orders and shipments. Tracking an order with volusion inventory management includes tracking shipments, estimating delivery dates, and frequent updates. These factors contribute significantly to the customer experience, informing buyers of delays and allowing them to plan.

Volusion Support

Volusion offers full support to its users whenever they need it. Whether you call, email, or chat online, you can access live support 24 hours a day, seven days a week. Furthermore, Volusion offers comprehensive guides and video tutorials in its website knowledge centre. As part of the company's higher-level plans, you will access Volusion's in-house design and marketing team and a dedicated account manager.

Unique Features of Volusion

Creating your website, selling your products, and growing your business is easy with Volusion. Here are some features of Volusion:

  • Create a site

    No coding experience is required to create a visually appealing and enticing online store using its intuitive design wizard. With drag-and-drop content blocks, you can customise and make unique social media template, gallery, video and testimonial pages. Furthermore, you can fine-tune any page in your store with an in-page editor and add site search functionality to help customers.
  • Sell goods

    With Volusion's simplified system, you can perform the below tasks efficiently.
    • Adding products
    • Importing them via CSV
    • Uploading multiple images
    • Adding and editing product descriptions
    • Managing inventory
    • Handling variant pricing
    • Fulfilling and shipping orders
    • Viewing customer details and order history
    • Handling returns
    • Accepting and processing online payments.
  • Grow your business

    Various marketing tools are included to help you grow your business, such as SEO features that put you at the top of search results, social management that helps you sell more online, and easy-access reporting that eliminates the guesswork. Along with tracking ROI, creating discounts and gift cards, expanding to eBay or Amazon, having your sitemap indexed, and linking social accounts to your store, you can use this platform to grow your business.

Pros and cons of Volusion

Pros of using Volusion

Below are some advantages of Volusion

  • Reporting Tools

    Online businesses need practical reporting tools to analyse sales, shopping cart trends, product views, and ROI. Using Volusion's reporting tools, you can create reports that deliver the information you need to grow your business.
  • Low Transaction Fees

    Volusion's plans start with low transaction fees (1.25% on its lowest-priced plan) and get even inexpensive as you scale. Two of its mid-tier programs have rates under 1%, with its $79/month Professional plan's 0.65% rate much lower than other big names in eCommerce platforms.
  • HTML/CSS Editor Access

    Volusion HTML and CSS editor can help you take site design even further if you have background coding knowledge.
  • Options of Homepage Slideshow

    With Volusion's free, professionally-designed slideshow feature, you can showcase your discounts and products directly on your homepage.
  • Wide Variety of Design options

    Volusion has a straightforward design editing interface and a wide range of design options. You can easily drag and drop it on your webpage.

Cons Of Volusion

Listed below are some cons of Volusion

  • Lack of Blog Feature

    Volusion has all the tools you need to run and grow an online business successfully, a full-featured eCommerce platform, a marketing hub, and a store builder. You can use the newsletter to inform customers and visitors about store developments, but a blog feature would have been better. Volusion does not include a blog feature and it is one of its downsides. In addition to being an efficient marketing tool, blogs also provide your customers with information about your store's latest developments. You can further reinforce your brand and rally your customers by using a blog as a powerful marketing tool.

    Additionally, you can announce events, updates, and announcements there. For businesses looking to build an online presence, Volusion is a good option. According to 180,000 entrepreneurs using it worldwide, it's undoubtedly a good choice for entrepreneurs. You can lose out on marketing potential if you do not have a blog feature.

  • Less Support on Low-cost Plans

    One of the most common complaints about Volusion is the lack of quality customer support on the low-cost Personal (entry-level) and Professional subscription plans. You might consider another eCommerce platform if you need swift help on an affordable project.

  • Few Other Limitations

    Besides the limited integration options offered by Volusion's most basic plan, Personal, another drawback is that it is only available monthly. You can do external selling only through social media platforms, not Amazon or eBay. You can, however, link your site to Amazon and eBay with all the other plans priced above Personal.

Comparison Of Volusion with Other eCommerce Platforms

Some alternatives to Volusion are,

  • BigCommerce
  • Shopify
  • Squarespace
  • Wix
  • 3dcart
  • WooCommerce
  • Weebly
  • Presta Shop
  • Magento

Here is a comparison that will help you understand the platform better:

Volusion Vs Shopify

Basis Volusion Shopify
About As one of the first eCommerce software development companies, Volusion offers an online shopping cart that was among the first. The Shopify eCommerce platform allows individuals and businesses to create online stores, which is a derivative of older platforms
Year Founded 1999 2004
Services Web hosting and development, Web design, Customer service, Order management. Web hosting and development, Web design, Customer service, Order management, and marketing.
Entry Level Cost Minimum $15 per Month Basic $13 per Month.
Premium Pricing Options Platinum Plan for $195 Enterprise Solutions Plan for $249
Credit Card Charges 2.17% per transaction The Basic plan has a 2.9% fee plus 30 cents per transaction
Unlimited Bandwidth No Yes
Hosting Hosted in volusion's in-house data center Rackspace
Design Options There are several free templates and options for premium templates available for platinum users. There are six free templates and more paid options ranging from $80 to $180.
Contract Required No No
MobileCommerce Option Yes Yes
Gift Card Options Yes Yes
Expert Help Available Yes Yes
Customer Account Creation Yes Yes

Conclusion

Volusion offers easy-to-use features at a competitive price. Among the lowest transaction fees (0.35%), the Business plan allows users to sell unlimited products across multiple channels with priority customer service. Volusion is a good choice for businesses that sell many products. You can also reap the benefits of all Volusion offers if your operation has grown sufficiently to justify spending over $200 per Month on your eCommerce platform.

Your business needs a team that can manage and scale your business eventually. Allocating tasks to respective experts mitigates risks and ensures better sales. With Intellect Outsource, you can experience how eCommerce stores are managed by experts through a free trial .

FAQ

Small businesses, independent freelancers, and large corporations can use Volusion to sell their goods and services at an unimaginable scale.

Volusion supports the below-mentioned payment options.

The buying now, paying later option (such as Affirm's installment payments and PayPal Credit)

Traditional debit and credit cards and Digital wallets (including PayPal, Apple Pay, and Venmo).

Volusion has four pricing plans. Of these, beginners can select the Personal plan, which costs about $29 per Month.

Volusion supports blogging to some extent, but not for stores. Several topics, such as marketing, website development, and online selling, are covered in Volusion's blog.

Point of Sale (POS) systems allow you to enter orders, complete them directly from your Admin Area, and use your online store functionality to check out customers at your physical storefront.

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